The Psychology Behind Mobile Pocketbook FosteringMotivations and benefits such as discounts, cashback and loyalty factors can be effective incentives for mobile purse adoption. However, the specific variables that drive mobile budget adoption are still a mystery.Using the stimulus-organism-response (S-O-R) theory as an academic basis, this study ch
Real Time In App Promotions For E Commerce Apps
The Psychology Behind Mobile Budget AdoptionMotivations and benefits such as discounts, cashback and commitment points can be effective motivators for mobile pocketbook fostering. However, the precise factors that drive mobile pocketbook adoption are still an enigma.Utilizing the stimulus-organism-response (S-O-R) concept as an academic basis, this
Case Study How A/B Testing Boosted App Conversions
The Psychology Behind Mobile Purse AdoptionMotivations and benefits such as discounts, cashback and commitment points can be effective motivators for mobile wallet fostering. However, the specific elements that drive mobile wallet fostering are still a mystery.Making use of the stimulus-organism-response (S-O-R) concept as a theoretical basis, this